Friday, February 16, 2024

He Gets Branding Part I

 

I was disappointed that Jesus Christ was only peripherally involved in this year’s spate of Super Bowl commercials. Why was he not featured more prominently. Is he not one of our most reliable spokesmen – I mean, spokesmessiahs? I want to see the Nazarene hawking products from near and far. I want to see him looking directly into the camera. I want to see him insisting I “act now.” But if you just look at his biography, you’ll find plenty of brands that should be jumping at the chance to join forces. To be continued...

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